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Strategic Consulting
Whether you seek to establish new priorities or to reinforce existing ones, to outline plans, define road maps or promote policies - you will need a strategic plan.
A strategic plan will provide the framework for your path, decisions and actions that will lead you to achieve your goals, step by step.
A strategy is devised according to the attributes of the organization and/or the person heading it, the arena, the goals and the means at our disposal.
A good strategic plan must be applicable, structured, linked to the arena in which we operate and accompanied by a practical work plan.
Campaign Management
Precise campaign management is crucial to achieve objectives in influence campaigns, targeted campaigns, social struggles and political struggles alike.
Work producing results.
Precise campaign management is crucial to achieve objectives in influence campaigns, targeted campaigns, social struggles and political struggles alike.
A campaign is a living organism impacted by the environment it inhabits, and it may gain or lose momentum rapidly.
Good campaign management will comprise precise linking to the strategy, work with predefined target audiences and efficient and creative use of available resources. It will draw heavily from strengths, cope successfully with weaknesses, pursue opportunities and maintain awareness of risks.
Each and every issue is unique and requires a bespoke approach to deliver optimal results. I design and manage campaigns taking into consideration specific topics, the arena in which we operate or wish to enter and the desired outcome for the client.
Research
Research is the cornerstone of strategic work and a crucial component in drawing conclusions about possible courses of action.
Research is the cornerstone of strategic work, and it enables us to position the brand in the competitive landscape, map our target audience’s perception of the brand and the landscape, pinpoint the differentiation and make decisions about our courses of action. My research is unique due to the deployment of highly experienced analysts and researchers, some with Israel Security Establishment background, and distinct practices combining intelligence elements and methodologies with classic research..
Crisis Management
No one understands the critical importance of prompt, professional management of a crisis as soon as it breaks better than those who have been through a media crisis..
Both media and other crises occur all the time. Almost every company, public organization or politician have found themselves, at some point, in the eye of a media crisis of varying proportions, usually out of the blue with no preceding notice.
Quite frequently we witness inadequate handling of media crises, which immensely damages the image of politicians, celebrities, business people and companies. No one understands the critical importance of prompt, professional management of a crisis as soon as it breaks better than those who have been through a media crisis. In some cases, one wrong action in response might deteriorate the crisis and make it spread like wildfire, escalating to a situation much harder to tackle at a later point.
Image Management
Building the image of a brand is a multi-stage process, comprising many aspects and components such as values, tasks and objectives, communication language and individual or organizational identity.
The image aims to differentiate the brand from its competition and highlight its uniqueness in a way that will promote the obtaining of the goals set beforehand.
Building the right image is an excellent way to differentiate yourself from your competition and showcase the offers which make you the best choice for your audience.
Yonatan@lalo-cs.com
